The marketing secrets that experts and top professionals use. Get results fast with this quick, easy guide to the fundamentals of Marketing Includes how / Position your product for a target market / Build a brilliant marketing plan / Create stunning branded marketing materials / Use memorable publicity to build market interest / Take advantage of new technology
Dimensions: 129 x 198
Author: Peter Spalton | HarperCollins Publishers Ltd Staff
ISBN: 9780007328116
Format: Paperback
Pages: 128