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Demand Creating what People Love Before They Know They Want it

Demand Creating what People Love Before They Know They Want it

AED 20.00
AED 20.00
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Important Details

Our delivery time will be between 48hs to 72hs, except for remote areas that might take longer. Contact us to establish the exact delivery time frame expectation.

Next day delivery from Monday to Saturday will be possible (as long as your order is placed the day before 5pm).

We do not collect or deliver on Sundays.

Our books are both: Pre-loved and new, we do not segregate them.

To offer a more affordable experience, we have created a universal price range

Our pre-loved books' condition is generally immaculate.

* Preloved books might include slight paper colour variations, spine creases, small writings or highlights, and generally minor flaws that do not hinder the reading experience.

* Book covers may differ from the copy you receive; however, all books are original editions with complete content. We always try our best to provide the correct cover image.

* If you want to be sure about a specific book edition or translation, contact us before you place your order.

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Creating demand involves solving a puzzle that is a quirky combination of anthropology, psychology, technology, design, economics, infrastructure, and many other factors. Demand creators focus first and foremost on the behavior of people, understanding that we're all ruled by inertia, skepticism, habit, and indifference. Finding creative ways to overcome these roadblocks is all part of the fun and challenge of the great game of seeing and then bridging the gap between what people settle for and what the really want. --Derived from jacket.
Dimensions: 155 x 233 x 26
Author: Adrian Slywotzky
ISBN: 9780307956330
Format: Paperback
Pages: 357

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