{"product_id":"what-is-strategy-and-does-it-matter","title":"What Is Strategy and Does It Matter?","description":"\u003cp\u003eIn this revision of his classic book Richard Whittington challenges the basic assumptions of management orthodoxy. By applying four basic theoretical approaches of strategy-making to a series of key strategic issues, Whittington demonstrates the practical implications of different theories with many examples. Students are then challenged to critically evaluate their own personal approach to strategy-making in practice. The new edition is fully updated to cover the latest issues in strategy including expanded coverage of the resource-based and knowledge-based views of the firm, and utilises new examples from the international, service and ebusiness sectors. \u003cbr\u003e\n Dimensions:155 x 226  \u003cbr\u003e\n Author: Prof Richard Whittington \u003cbr\u003e\n ISBN: 9781861523778 \u003cbr\u003e\n Format: Paperback \u003cbr\u003e\n Pages 151\u003c\/p\u003e","brand":"bookhero.ae","offers":[{"title":"Default Title","offer_id":44723193053337,"sku":"14RA9781861523778","price":5.0,"currency_code":"AED","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0580\/5696\/6297\/files\/681eae1adc249989c680176706ee4e6f.jpg?v=1722929939","url":"https:\/\/bookhero.ae\/products\/what-is-strategy-and-does-it-matter","provider":"Dubai - Buy Used\/Second-Hand Books - BookHero","version":"1.0","type":"link"}